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Overview: Innovation Strategy

While innovation can’t be turned on like a tap, it is something you can make more likely to happen.

Creating a favourable environment for innovation starts with getting the basics right:

  • integrating your internal and external communications strategies,
  • combining them with knowledge management tools and processes,
  • and integrating training and employee engagement programmes.

In other words, what I mean by digital transformation.

Integrating these strategies, processes and tools provides a strong foundation onto which you can build dedicated innovation processes.

However, building and integrating them is itself a major innovation challenge!

Sidestep this chicken-and-egg problem by framing each strategy and programme as key components of the final, integrated goal: to build an Internal Innovation Community, which:

  • supports knowledge management, information flows, (in)formal training, ideation, employee engagement and more
  • helps your external communications team discover useful internal content, and transfer it outwards
  • ensures useful external information reaches the right people inside
  • spreads an innovation & communications culture throughout the organisation.

But don’t try and build it all at once. Instead, build and roll out one part of the Programme, and then use it to build and roll out the next.

Like to figure out how? Get in touch.

More services: start with Communication strategy.

Relevant resources

Distribution
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Andreessen Horowitz on sales channels, because "products often fail because the company chose the wrong route to market... A properly designed sales channel is a function of the product that you have built and the target... you wish to pursue."Presented as a function: the channel (c) is derived by a function (f) - distribution design - …

Evan Henshaw-Plath, Planetary.Social | The Institute for Digital Public Infrastructure
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One of a great series of Reimagining the Internet podcasts. Guest: the Planetary.Social founder, discussing:the early days of Twitter: "Twitter's innovation ... happened all at the edges... users created everything... inline images and short links and retweets and the app, actual at and hashtags... the company... cultivated this garden w…

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"GPT-3 ... generates tweets, pens poetry, summarizes emails, answers trivia questions, translates languages and even writes its own computer programs, all with very little prompting"It's surprised a lot of AI researchers, but also "often spews biased and toxic language" and isn't always convincing. It's a univers…

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Post-Alpha Feature: Simplifying Zettelkasten by working out loud
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What did I learn about learning as I explored using Zettelkasten idea and knowledge management to write five newsletters about disinformation in the 2020 US elections?

Thread Helper
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"A serendipity engine on the Twitter sidebar".A "second brain" provides easy access to all the resources you've ever Liked or ideas you've ever Thought. @ExGenesis' Threadhelper brings a subset of this (just Tweets) right into the twitter UX - it looks brilliant.Check out the video: https://www.youtube.com/watch?…

The Case for Digital Public Infrastructure | Knight First Amendment Institute
knightcolumbia.org
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Today's social platforms' business models are not inevitable, but because we see them as such we constrain "the solution space we consider for combatting mis-/disinformation, polarization, and promotion of extremism... we need to consider what technologies [and] digital media to have a productive role in democratic societies".H…

QAnon shows that the age of alternative facts will not end with Trump - Columbia Journalism Review
www.cjr.org
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With more than a dozen congressional candidates appearing on ballots in November, Qanon is mainstream. While it looks like a lot of other conspiracy theories, this research provides a fascinating look at how the conspiracy's "Bakers" co-create their knowledgescape."QAnon doesn’t simply offer readers insider insight into current…

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most crucial ... question to answer as a founder: “What exactly does your company do?” ... here are four storytelling blunders to avoid... [dont] spill an alphabet soup of generic industry buzzwords ... too much technical jargon ... [do] refocus on the problem you’re solving... concrete evidence of your company’s upside ...be succinct... clear…

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China’s Artificial Intelligence Surveillance State Goes Global - The Atlantic
www.theatlantic.com
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Xi Jinping is using artificial intelligence to enhance his government’s totalitarian control... exporting ... to regimes around the globe... all-seeing digital system of social control... precog algorithms that identify potential dissenters in real time ... every person ... identified, instantly, by AI matching them to an ocean of personal data..…

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AI-Generated Text Is the Scariest Deepfake of All | WIRED
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Don’t ask if artificial intelligence is good or fair, ask how it shifts power
www.nature.com
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Law enforcement, marketers, hospitals and other bodies apply artificial intelligence (AI) to decide ... who is profiled as a criminal... who gets medical treatment ... hired... often motivated by power and profit ... ‘fair’ and ‘good’ are infinitely spacious words ... question to pose...: how is AI shifting power? ...Researchers should listen t…

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Integrating Zettelkasten Pages into MyHub.ai
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I needed to review everything I had ever Hubbed relevant to surveillance capitalism, polarisation, social media and society... As I cast around for something interesting to say, I realised a MyHub.ai Service Page could help organise and clarify my thoughts: I would use it to create a Zettelkasten Permanent Note...While not a blog post, it is defin…

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I am working hard on the “Building Blocks” chapter of the Zettelkasten book ... a birds-eye view of the overarching systems metaphor I’m using ... There’s a thing called “Zettelkasten”, and then there’s you using it. The former is the toolkit, the latter is your application of a method... I recognize... Inbox: the gateway into your knowledge syste…

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Exercising, Eating Right Won’t Prevent Burnout - Bloomberg
www.bloomberg.com
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Juggling full-time responsibilities, family life, and the stress of confinement makes the risk of burnout greater than ever... time to deconstruct the underlying cultural sources of burnout and ... Work less...our relationship to work ... tied to our ... self-worth ... But ... research says ... for knowledge workers to do their best work, they ne…

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Why do companies so often fail to adapt? ... no shortage of ways ... But ... firms need to recognize the need for change ... organizations tend to operate ... blind momentum... why are they slow to change course? ...very difficult to study how companies adapt ... need both a large sample of firms and a reliable way of quantifying their choices....…

Governments and the rise of empathy economy | Apolitical
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For businesses, delivering good customer service is ... imperative... for government entities to enhance the “citizen experience”... may be just as important...Governments... empathy economy model ... put residents and citizens at the core ... empathy economy is based on ... value created by AI and other innovations detect and simulate human emoti…

The most important technology critic in the world was tired of knowledge based on clicks. So he built an antidote - The Correspondent
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The Syllabus collects the best articles, podcasts and videos about the political, economic and social consequences of the coronavirus pandemic on a daily basis...world’s foremost technology critic... scans 100 pages per minute, 12 books in an hour, 100 in one day... can determine the relevance of every book in the world... all information and know…

What can be done? Digital Media Policy Options for Europe (and beyond) | Reuters Institute for the Study of Journalism
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policy options ... to create a more enabling environment for independent professional journalism... demonstrate what democratic digital media policy could look like... protect ... from threats to their independence and to freedom of expression... level playing field and support... oriented towards the digital, mobile, and platformdominated future …

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Ali Aliev recently developed a method for creating Deepfakes in real-time. To test... pretended to be ... Elon Musk and ‘accidentally’ wandered into the wrong online meeting... might be the cutest Zoom-bombing ever made.

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The von der Leyen Commission’s much anticipated White Paper ... sustained effort to forge a distinctive EU brand of AI... lack of focus ... on human rights... while there are multiple centres of engineering excellence... the raw investment numbers tell a demanding story...2016... EU investment was 3.2 bn euro. In North America, 12.1 bn... goal wit…

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