Overview: Media

BuzzFeed has mastered the art of distributed publishing... 5 billion views per month ... across 30 platforms, from Facebook to Pinterest to Snapchat. In a month it does 3 billion video views, less than 5 percent of which are on BuzzFeed.com.... But BuzzFeed must navigate a thorny transition... What’s the ROI of (brand) cat videos? Marketers al…

what started as a cynical in-joke has become a bad habit, and an excuse for enabling abuse across the web... The fact that we joke about it documents an acceptance of a culture of abuse online. It helps normalize online harassment campaigns and treat the empowerment of abusers as inevitable, rather than solvable... we denigrate a form that use…

The 12-person unit, called the social stories team, includes a variety of roles: writers, animators, graphics professionals, and producers, who create and package content for Instagram, Vine, Tumblr and Snapchat Discover.

For journalists, Facebook Live “is a really new way for them to connect,” says Facebook product manager Vadim Lavrusik. “The magic of Live is it's interactive. The people who are viewing the broadcast are just as much a part of it.”

legacy magazine has partnered with WNYC to launch an hour-long radio show ... introduced a metered paywall ... continued to attract sponsors and big names to its annual citywide weekend of panel discussions, interviews and performances.... an Amazon series premieres on February 16...

Coda’s mission is to “stay on the story” after mainstream media leaves a crisis region... We pick crises that are consequential and complex, and that can’t be understood through sporadic flashes of attention... the site won’t be trying to keep up with breaking news...watch things unfurl at the pace of evolving trends rather than daily development…

We first noticed how Trump stories drove traffic—and thus revenue—at TheStreet.com last summer... if a website earns $20 for every thousand page views, it can make, say, $20,000 on a Trump story, but only $2,000 on an article about Cruz, Clinton, Sanders or Rubio... giving him even greater leverage over the media... even the smallest items of Tru…

“We can’t cede the social world to large companies.”... discussed the Times’ attitude toward commenters and shared the results of a Times survey that asked commenters why they comment:... News organizations, he said, need to make building community around news more of a priority. (Though, of course, that’s easy for an editor from the Times to s…

Three months into Dialog, I’m excited to say we’ve succeeded in creating a well-lit place for thoughtful, live conversations between the Digg community and the people who make the best stuff on the Internet... Clear community guidelines work. Pre-moderation works. And most of all, the amount of personalized attention we’re willing to give each use…

Another 13 U.K. publishers are signed up to start using Facebook’s Instant Articles, including The Daily Telegraph, The Mirror, The Daily Mail and The Economist, Sky News, sports site 90min.com and The Sun.The BBC and the Guardian were the first U.K. partners, and there are plenty more waiting in the wings.

Neat idea, if not exactly being exploited by many

Ultimately, what publishers and advertisers care about most, however, is how much quality time a person spends with a story. To judge that, publishers are developing newer metrics like “time spent” reading, “scroll depth,” “engagement,” “recirculation,” “shares,” and “percentage of article completed.”

With independent journalism increasingly looking like an endangered species, a EU communication strategy that helped European media build the European Public Sphere would be a smarter longterm move than propaganda and brochureware

The might of Google and Facebook in the digital market, combined with structural changes such as the growth of mobile, which is proving harder to monetise than print, has increased the pace of change since last summer... Guardian Labs, its branded content division launched in 2014, to “make a far, far greater contribution” over the next three yea…

As a reporte... there may be a simple solution to the bad commenter problem: You. When reporters get involved, it results in fewer uncivil comments, according to research... “it’s like a teacher walks into a classroom and suddenly all the kids are quiet and fold their hands at their desks.” Here are a few tips and best practices for reporters in …

uncivil comments dropped by 15 percent when reporters were participating in the conversation

a closer look at what types of comment sections news organizations ... value they are adding to news organizations’ overarching strategies...a list of questions to ask and best practices for news organizations seeking return on investment...key questions, considerations and links to further reading for evaluating what commenting strategy works bes…

The European Political Strategy Centre gathered a select group of leading international academics to provide input to the ongoing public consultation on a regulatory environment for online platforms.

benefit of building a brand that audiences recognize ... allow us to build a strong revenue model and a strong connection to an audience. If they see us on Snapchat and Snapchat has a very large audience, then they get to know and trust Vox and see it as a source that they care about... think about your brand as an interconnected ethos that should…

first U.S. newspaper and first business publication available on the platform ... (U.K.’s Daily Mail is also there).... team consists of five people who will publish eight items each weekday ... “a mix of core coverage, such as Markets, Business, and World news, and the luxury and lifestyle features that we believe provide the perfect snackable c…

Howdy, a bot company devoted to automating common workplace tasks. Its product lives in Slack ... operates in the background, listening for the keywords and questions that will activate its powers. ... automates meetings, asking what people are working on, collating their answers, and distributing them to the team ... take your lunch order ... AI…

Mobile requires a different set of UI/UX and needs different forms of content and advertising, too. That's easy to write, but very hard to implement, especially if you have a newsroom full of experienced people who have learned their trade with a different paradigm in mind. Media startups like vox.com, Buzzfeed, Huffington Post and others... adapt…

“How data is generating green lights to keep you moving on the road” is a piece of native advertising paid for by Siemens and written by Quartz’s marketing team. It’s also a perfect example of how Quartz is bringing compelling storytelling and design to sponsored content... Quartz uses an in-house creative team to extract relevant stories and ta…

Thinking, Fast and Slow is a best-selling[1] 2011 book by Nobel Memorial Prize in Economics winner Daniel Kahnema...: his early days working on cognitive biases, his work on prospect theory, and his later work on happiness.The book's central thesis is a dichotomy between two modes of thought: "System 1" is fast, instinctive and emotional; "System …

Therein lies the trouble with virtual reality. The hardware is incredible, but the content has been slow to catch up. Shooting 360 degree video and audio in a way that isn’t jarring and tells a coherent story is difficult and expensive... any brand that deals with physical products and experiences should start thinking about what the ultimate VR …

The media’s reaction to David Bowie‘s death from cancer early this morning demonstrates just how widely curation has become in journalism practice – and specifically, how it has become the web native version of the obituary. Below I’ve done a bit of curation of my own: 8 13 ways that different publications used curation to mark the death of a lege…

the idea that everyone is like us is called the “false-consensus bias.”... Online it means we can be blindsided by the opinions of our friends or, more broadly, America... morphs into a subconscious belief that we and our friends are the sane ones and that there’s a crazy “Other Side” ... that just doesn’t “get it,” ... not as intelligent as “us.”…

bringing new technology into the newsroom to change how the outlet commissions and publishes opinion pieces ... expand the coverage beyond just text, into visual story formats that can be accessed and shared across different platforms.... the FT's comment section is a "huge source of strength and a very valuable asset".... a new Facebook commu…

from a locked-down Brussels to a grieving Paris to a refugee camp in Greece, Henry Porter reports on the European Union’s existential crisis.

“print dollars have turned into digital dimes, which are turning into mobile pennies.” Basically, even as we consume more news than ever, thanks to mobile’s proliferation, the revenue streams are actually diminishing... Where’s the money going to then, you ask? To Facebook, Google, and Twitter, the winners on mobile...As publishers turn more and …