or
or
or
Tags

Overview: Communications Strategy

Relevant resources

How we used gamification to conduct audience research.
medium.com
Card image

How do we convert users playing the game into users who would complete the survey?... take our readers on a visual journey around the world so they could explore where a news story happened. As a payoff, for every correct answer, the user would collect a stamp in their virtual passport... opted to follow an interesting take on the minimal viable p…

AI’s Gift: Rethinking the Purpose of Work
medium.com
Card image

Artificial intelligence has been hailed as the last invention human beings will ever create. Universal basic income... is now being discussed openly .... Design thinking has entered mainstream business lexicon ... These three unique concepts will have a powerful impact on work in the coming decades... If some people do not have to work to surviv…

Taxonomy of Methods for Deep Meta Learning – Intuition Machine – Medium
medium.com
Card image

Meta-Learning can be understood as algorithms the search and select different DL architectures. Hyper-parameter optimization is an instance of this, however there are another more elaborate algorithms

07/01/2018
Defining Aggregators
stratechery.com
Card image

Aggregation Theory describes how platforms (i.e. aggregators) come to dominate the industries in which they compete in a systematic and predictable way.... how value has shifted away from companies that control the distribution of scarce resources to those that control demand for abundant ones; the purpose of this article is to catalog exactly wha…

Three steps to engage Europeans with the EU
medium.com
Card image

Third of several posts written in reaction to Luc van den Brande’s Reaching out to EU Citizens: A New Opportunity. Sets out the public policy participation model first presented at EWRC 2017, and sets up the fourth.

Learning from #EUSuperGirl & Luc van den Brande (Top3ics, December 2017)
mathewlowry.myhub.ai
Card image

I’ve recently published five posts on three interrelated ideas, two projects one report and a workshop. That happened because the competition brought a Brussels Bubble Outsider to Brussels. Which happens to be one principle of the participation model I presented at the EWRC workshop. Full circle.

The scale of misinformation online is global. First Draft is pushing for more collaboration — and more research — as an antidote » Nieman Journalism Lab
www.niemanlab.org

a report published with the Council of Europe... offers better categorizations for the tangle of bad information ... more specific than “fake news” ... [for] The U.S. midterms ... build out a hub ... monitoring disinformation, connecting with newsrooms around the country... we can start scaling it globally in 2019... The benefit of having centrali…

The EU Lobbyist's quick guide to Influencers
www.slideshare.net
Card image

The EU Lobbyist's quick guide to "influencers"

Does the Brussels Bubble care enough?
medium.com
Card image

Engaging Europeans with the EU requires a new Brussels Bubble culture - fourth of several posts written in reaction to Luc van den Brand’s Reaching out to EU Citizens: A New Opportunity.

Don’t poison the hearts and minds you’re trying to win
medium.com
Card image

Could hybrid crowdfunding allow public Institutions to support citizen-driven projects without killing them in the cradle?- 2nd post in reaction to Luc van den Brande’s Reaching out to EU Citizens: A New Opportunity

WTF is identity?
digiday.com
Card image

Every day the web is becoming more personal... ... brands ... need to understand more than theoretical profiles or carefully honed audience segments.... master the fundamentals of identity...  In this report you’ll learn:  - What it takes to create a persistent individualized identity that crosses platforms and screens  - How brands and agencie…

This project aims to “de-flatten” digital publishing by matching the best content with premium ads » Nieman Journalism Lab
www.niemanlab.org

News Quality Scoring Project ... humans and algorithm to separate “commodity news” from “value-added news” ... based on quantifiable and qualitative signals — like word count, freshness versus evergreen material, quote density, contextualization, and the presence of a byline... human/machine, subjective/objective hybrid as the still-under-constru…

The new Medium still hasn’t solved human nature – ART + marketing
artplusmarketing.com
Card image

I have an obvious incentive to get claps: pretty decent money. ... I can write more polarized headlines... on polarizing topics. I can piggy back on the hot news of the day... write things I don’t actually believe using incendiary language ... Medium has safeguards ... a team of curators ... a policy against abuse that it actually enforces... a t…

Workshop report: better EUropean communities & public policy participation
medium.com
Card image

Resources and first thoughts from my recent ‘EU communities & policy participation’ workshop at the European Week of Regions and Cities (EWRC).

The limits of public participation in policy
medium.com
Card image

Did participants in the ‘Future of Europe’ process influence President Juncker’s State of the European Union speech, as promised? Of course not. Rightly.- 2nd post in preparation for my EWRC 2017 workshop on online communities and public participation in policy

The Key Benefits of Content Curation
medium.com
Card image

Although curation can save very significant time to those who benefit from it, it positively does not save any time at all to the curators who exercise it. It does to those who benefit from it... it requires the author to find, vet/verify, organize high quality information from multiple sources, and to add value and perspective ... What follows is…

Listen & Learn: how to absorb podcast knowledge
medium.com
Card image

This is a heavily updated repost of my latest Top3ics newsletter. It’s not a copy/paste repost, because Before you Repost it, ReThink It.

The Cost of a Clap
medium.com
Card image

A Mathematical Journey Into How Medium Payment [Probably] Works for Premium Authors

What Makes a Good, Un-Sleazy Lead Magnet? 9 Utterly Clear Examples
fizzle.co
Card image

"lead magnets” or “freebies” or “opt-in incentives,” and they are insanely effective for growing your email list. And not only that, they can be excellent for growing trust with your audience as well... In this post you’ll learn: What makes a GOOD freebie What’s working for others (9 examples) How to design the right freebie for your business

Why you need a Personal Content Strategy
medium.com
Card image

Whether you read, curate or create, you need to manage the content that matters to you if you want to extract maximum benefit from it.

The sixth scenario and Juncker’s white paper
www.martenscentre.eu
Card image

6th Scenario – More EuropeanismDemocracy needs an identity foundation that binds individuals into the demos... Europe does not have that. The proof?... There are no successful pro-European populists!The local and particular cannot be based on the general and universal.... There has to be something more ...

31/08/2017
Yes, Design Thinking Is Bullshit…And We Should Promote It Anyway
medium.com
Card image

Design Thinking is indeed a buzzword, and it’s also a useful starting point for deeper understanding... The tension is clear: serious, critical expert designers versus amateur design thinkers with their babbling buzzwords and bubbling positivity... A little bit of Design Thinking can over-inflate egos and self-perceptions of creative greatness, bu…

30/08/2017
The real fake news
medium.com
Card image

Financial incentive is key to Silverman’s understanding of fake news, which he defines as online misinformation that is completely false, created to deceive and economically motivated. If online misinformation is being created for ideological reasons it’s propaganda... delegitimising legitimate journalism... through delegitimising organisations t…

Where is the Web Going?
medium.com

The next stage of the web is the Curated Web... create massive opportunities for entrepreneurs who see the trend... characterized by a fundamentally different value to users than the social web... Web 1.0 was characterized by content published from one-to-many and social media was about easily creating and sharing content, from many-to-many, the c…

29/08/2017
Coming home…to strategy
changingtheterms.com
Card image

embracing and sharing the power of communication strategy much more broadly to help drive results and performance... supporting practitioners and clients to rediscover communication strategy as a source of real advantage.... the opportunities available to use targeted, intelligent approaches to getting the right people talking with the right info…

AI will fundamentally change how we manage content | TechCrunch
techcrunch.com
Card image

Content management is about to undergo a foundational shift as artificial intelligence and machine learning bring long-sought order to enterprise content... the more content you collected, the harder it was to manage... machine learning algorithms actually work better with more data, and that has the potential to fundamentally alter how we think …

10 findings from psychology that every user researcher should know
medium.com
Card image

Be wary of using expert judgement as your only source of data... by all means apply your expertise to make judgments about a design, but be sure to validate these judgements with data... Hick’s Law ... states that the time taken to make a decision increases as the number of choices is expanded... Fitts’ law... the time required to rapidly move to…

Download the open-source Platform Design Toolkit 2.0
platformdesigntoolkit.com
Card image

New tools are needed to help organizations leverage on the power of ecosystems and enable participation of external entities in the business process. That’s what the Platform Design Toolkit is for: design systems that create much more value than they capture and motivate everybody to join.

How To – The Coral Project Guides
guides.coralproject.net
Card image

Communities for Newsroom - Guides on: Manage ModerationUse Smart MetricsBuild Newsroom Skills

We’re creating a Facebook Group to debate American politics
medium.com
Card image

with a group, I as a community editor will have much more control and freedom over managing the discussion.... Here are some of the more interesting ways that publishers are using this feature:

Cookies disclaimer

MyHub.ai saves very few cookies onto your device: we need some to monitor site traffic using Google Analytics, while another protects you from a cross-site request forgeries. Nevertheless, you can disable the usage of cookies by changing the settings of your browser. By browsing our website without changing the browser settings, you grant us permission to store that information on your device. More details in our Privacy Policy.