Great use of a TV show to explore how bad metrics can kill you: "In the police organization as it is set up, politics are king and results can be gamed. Everyone is looking for the next promotion, and no one is focused on improving lives for the citizens in the city they serve.... People figure out ways to game shitty metrics."
Howdy, a bot company devoted to automating common workplace tasks. Its product lives in Slack ... operates in the background, listening for the keywords and questions that will activate its powers. ... automates meetings, asking what people are working on, collating their answers, and distributing them to the team ... take your lunch order ... AI…
Mobile requires a different set of UI/UX and needs different forms of content and advertising, too. That's easy to write, but very hard to implement, especially if you have a newsroom full of experienced people who have learned their trade with a different paradigm in mind. Media startups like vox.com, Buzzfeed, Huffington Post and others... adapt…
“How data is generating green lights to keep you moving on the road” is a piece of native advertising paid for by Siemens and written by Quartz’s marketing team. It’s also a perfect example of how Quartz is bringing compelling storytelling and design to sponsored content... Quartz uses an in-house creative team to extract relevant stories and ta…
The news organisation has mostly been focusing on revamping its mobile apps, but the next step is bringing some of the learnings back to the homepage... third in a series looking at how news organisations are now approaching the homepage, after it was pronounced dead by many in 2014... our real challenge everyday is to come in and say 'ok, who…
carmakers must solve an impossible ethical dilemma of algorithmic morality.
Thinking, Fast and Slow is a best-selling[1] 2011 book by Nobel Memorial Prize in Economics winner Daniel Kahnema...: his early days working on cognitive biases, his work on prospect theory, and his later work on happiness.The book's central thesis is a dichotomy between two modes of thought: "System 1" is fast, instinctive and emotional; "System …
AI in itself isn’t good or bad. We’re just beginning to go past our initial, vague apprehensions, and to look concretely into how AI can benefit society while ensuring that it doesn’t hurt us.
The DMC is a practical guide to develop a strategy to accelerate business growth. It's made for anyone in the company to get around the table. Marketers, Entrepreneurs, Developers, Designers, Sales,... It's a tool of co-creation. Brainstorming as a starting point, the digital strategy is the finish line. As you go to through the process you'll lea…
So if it’s not defined in the Bitcoin paper, what does “blockchain” actually mean? I’ve asked a lot of people this question, ranging from renowned cryptographers and distributed systems experts to Bitcoin enthusiasts to people not particularly versed in either Bitcoin, distributed systems, or cryptography. No two people have ever given me the same…
Therein lies the trouble with virtual reality. The hardware is incredible, but the content has been slow to catch up. Shooting 360 degree video and audio in a way that isn’t jarring and tells a coherent story is difficult and expensive... any brand that deals with physical products and experiences should start thinking about what the ultimate VR …
What started as 10 things from 5 publishers you trust has turned into 20 things from publishers competing for your attention ... the savviest publishers realize that the cheapest way to produce more is to repackage the work of others. So the quality of the average thing in your feed is getting worse... The social media site ... keeps track of what…
The media’s reaction to David Bowie‘s death from cancer early this morning demonstrates just how widely curation has become in journalism practice – and specifically, how it has become the web native version of the obituary. Below I’ve done a bit of curation of my own: 8 13 ways that different publications used curation to mark the death of a lege…
the idea that everyone is like us is called the “false-consensus bias.”... Online it means we can be blindsided by the opinions of our friends or, more broadly, America... morphs into a subconscious belief that we and our friends are the sane ones and that there’s a crazy “Other Side” ... that just doesn’t “get it,” ... not as intelligent as “us.”…
For 20 years, the media and marketing world has been beholden to the pageview, a deeply flawed metric that only captures the most superficial impression of how people behave on the Web.... proxy metrics such as shares and likes have proved inadequate as well...
Every business in the world will have a bot. It will allow any customer to talk to them in the simplest way possible, sending a message.
There is no public measure of your ego on Snapchat. No “54 likes” 13469 followers or “423 comments”. When your reader sees your post it doesn’t tell him or her the size of your ego.It’s a huge difference with LinkedIn, Facebook or Twitter. Those three keep reminding you how important the person you’re reading is ... the Snapchat user doesn’t care …
If we define design as the decisions that determine how something works ... then Design Thinking is simply the process to make more thoughtful decisions.... We can only knit together what we already know in new ways to get to the something that’s never existed before.... Design Thinking offers — a way to get where you’re going when you don’t kno…
On Tuesday, the American people will see a multi-platform streaming and social broadcast of the State of the Union that reflects the ways people experience live events in 2016. We’ll be reaching people where they are — and making it possible for them to engage, respond, and share the President’s speech themselves in new and different ways... vide…
bringing new technology into the newsroom to change how the outlet commissions and publishes opinion pieces ... expand the coverage beyond just text, into visual story formats that can be accessed and shared across different platforms.... the FT's comment section is a "huge source of strength and a very valuable asset".... a new Facebook commu…
from a locked-down Brussels to a grieving Paris to a refugee camp in Greece, Henry Porter reports on the European Union’s existential crisis.
2015 MARKED PROPUBLICA’S most ambitious year to date in visual and interactive storytelling...here are some highlights from the year that was.
Facebook’s news feed algorithm can be tweaked to make us happy or sad; it can expose us to new and challenging ideas or insulate us in ideological bubbles... The algorithm’s rankings correspond to the user’s preferences “sometimes,” Facebook acknowledges... not the success rate you might expect A glimpse into its inner workings sheds light ... on…
“print dollars have turned into digital dimes, which are turning into mobile pennies.” Basically, even as we consume more news than ever, thanks to mobile’s proliferation, the revenue streams are actually diminishing... Where’s the money going to then, you ask? To Facebook, Google, and Twitter, the winners on mobile...As publishers turn more and …
For the US daily newspaper sector over the past decade, weekday circulation has fallen 17 percent and ad revenue more than 50 percent ... a key for the industry is changing the culture of newsrooms to foster innovation. This includes allowing interaction of different groups—journalists, technicians and others which the study referred to as "tribes…
Peak Content, the point at which this glut of things to read, watch and listen to becomes completely unsustainable. There hasn’t been enough ad revenue to sustain it for years ... 2016 will mark the beginning of a shake out...winning ad dollars is becoming more of a zero-sum game, and the winners appear to be the mobile-first digital advertisers l…
Facebook already accounts for a huge proportion of the web traffic to major media sites. And publishers are rushing even further into its embrace because they have no choice and can’t think of a better option... ad blocking is taking care of what’s left of the media’s ambitions to continue as standalone entities... there are rays of hope in the …
Consumers have difficulty distinguishing between native advertising and editorial content, according to a new study by researchers at Grady College ... only 17 out of 242 subjects -- under 8% -- were able to identify native advertising as a paid marketing message in this experiment... Just 18.3% identified native ads as paid messages in the secon…
competition in the ride-hailing market is really just the prelude to a much bigger fight over dominance of the self-driving car market over the next couple of decades... If cars are primarily rented, rather than owned, then they can be optimized for shorter trips ... Short-range, high-efficiency electric vehicles will become more practical. -…
Media heads towards 'winner take all' landscape: “You don’t want to be a second- or third-tier partner."
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