Curated Resource ( ? )
The Great Content Marketing Swindle | ISOOSI Blog
Curated:
25/09/2013 from
www.isoosi.com/blog/content-marketing-swindle.html
my notes ( ? )
"Content Marketing is about devising, producing, and using content to market your products or services.
You don't start Content Marketing from the content. You devise the content strategy, from scratch, around what you are marketing, and what form or forms of content will most effectively do that."
A refreshing view from a fellow grumpy old man.
Read the Full Post
The above notes were curated from the full post www.isoosi.com/blog/content-marketing-swindle.html.Related reading
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