How should your online presence be shaped?
Is your website working? Do first-time visitors understand what you do, and find the content they need, before clicking away? If not, should you tweak your site or build a new one?
Perhaps you should spend more resources on social, but to do what: engage your audience, convene a community, or simply broadcast your website content?
How can you do both so that your social media presence and your website work together? And what are you measuring, so that you continuously improve?
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More services: start with Communication strategy.
Via FotL I discover "Canonical Debate Lab (CDL)... researchers, developers, and system thinkers who have independently been working on collective intelligence systems for several years... goal is to aggregate contributions of diverse stakeholders into a unified information space, which can be accessed through multiple views... tailored to a s…
New Public "spent two years reviewing the literature and talked to over 100 experts from disciplines ranging from social psychology to urban planning about the qualities of flourishing public, or semi-public, spaces" for their Building better digital public spaces report. The goal: "to support engineers, designers and builders who w…
There are about 175 known cognitive biases to date. I will share some of the ones that I think are the most significant for designers... It is important that we not learn about biases to simply point out errors in others... we [need] to spot errors in our own thinking ...confirmation bias ... conservatism bias ... [influence us] to select and use …
we found that there were four ways the original disputed flags experience could be improved... Disputed flags buried critical information ... could sometimes backfire... Requiring two false ratings slowed down our ability to provide additional context and often meant that we weren’t able to do so at all.... We only applied Disputed flags to “fa…
uses the social network to promote her business... set up various safeguards to avoid becoming too emotionally invested ... a web browser plug-in ... replaces the social network’s endless stream ... with a single inspiring quote.... hired a social media manager ... because she could no longer stand the addictive feedback loop ... She had been a …
New tools are needed to help organizations leverage on the power of ecosystems and enable participation of external entities in the business process. That’s what the Platform Design Toolkit is for: design systems that create much more value than they capture and motivate everybody to join.
Every time you open your phone or your computer, your brain is walking onto a battleground... Your captive attention is worth billions ... This has actually changed how you see the world... walls of code have turned you into a predictable asset — a user that can be mined for attention... by focusing on one over-simplified metric, one that suppor…
Mobile First should not be taken as an opportunity to over-simplify and, by the same token, Desktop First should not be taken as an opportunity to pile on complexity.
The main advantage of starting with mobile first is that it forces you to pare down your experience to the nuts and bolts... Once you commmit to scrollytelling, you have two mobile choices: keep it scrolly, or stack it... preserve the scroll is if the transitions are truly meaningful, and not just something to make it pop. Seeing change over time…
There are tons of chatbots ... little about how companies really get hands on.,,, my findings here, and here... a deeper explanation about how I exactly face the situation on a regular basis... I separate my process into 4 different steps: the bot scope, the chatbot personality, a prioritized list of must-have features and the chatbot flow.
thoughtfully designed user interfaces can make us a freer, more humane, and more just society, just as poorly designed ones seem to have made many of us less compassionate, less informed, and more antagonistic... for a case study, we only need to look ... online forum Nextdoor.com originally ... a way of fostering community through neighborhood-s…
Quick response to Baekdael’s Are you under estimating prototyping?, over on Medium: "Your excellent post reminds me of a participation project a few years ago for a government organisation. Ostensibly, it was going to ‘open up’ EU decisionmaking to the public ..."
AI can be effective, particularly its Natural Language Processing (NLP) aspect — but only in the right context... we need to work out when it’s a help and when it’s a hindrance... Whilst AI may be the new kid on the technological block, it works best as a complement to good UI, not a substitute.
Silver is a combination of an iOS app, a Mac app, and a Sketch Plugin that seamlessly communicate with each other to make your mobile design process as smooth as possible - Introducing Silver : Lightweight Mobile Prototyping in Sketch 3 — Startups, Wanderlust, and Life Hacking — Medium
Think of an interaction as a conversation between your product and your user... if the conversation is boring, your user will eventually leave ... Without interactions, there wouldn’t be any delight in the experience. - The 5 Pillars of Interaction Design — Medium
The visuals team ... the product of merging two groups: the news applications team, who served as NPR’s graphics and data desks, and the multimedia team, who made and edited pictures and video... The multimedia crew wanted to make pictures and video that were truly web-native, which required web makers. And our news apps lacked empathy... Pictu…
This software is a clever mix between Sketch, Keynote, Flash and After Effect (plus some bonus features specifically for interactive prototypes)... Easily creating tap transitions from one screen to another is, to me, the core of the software. - Principle : the prototyping tool you’ve got to try — STARTUPS + WANDERLUST + LIFE HACKING — Medium
Masterclass time. From the Google Blog: we’ve taken the Google logo and branding, which were originally built for a single desktop browser page, and updated them for a world of seamless computing across an endless number of devices and different kinds of inputs (such as tap, type and talk).
"Innovation is exploding in every direction. With all of these “smart” things — smart cars, smart phones, smart watches, smart glasses — it’s a designer’s job to figure out the best way to deliver content in such a vastly connected world. The projects you’re working on at this very moment will be interacted with on devices that didn’t exist wh…
So many memories…
Clever. To build an app, Buzzfeed first built an enewsletter and tested that: "Designing and building an email newsletter takes a lot of work. But compared with launching a native app, a newsletter requires a much smaller investment of time and technology. As a lower-stakes product, we could launch it much more quickly than we could an app and …
"A new interactive documentary, “The Fallen of World War II,” ... 18-minute film is styled like an infographic and that helps viewers fathom the scale of casualties in a way that simple numbers cannot.... The base elements it uses are simple human-shaped icons. Each of those represents one thousand deaths – and at some points in the video they …
'add a bit of punch' to stories using data visualisation - Data visualisation tips from Information is Beautiful | Media news
Good analyses of where data visualisation is heading: "Today, a slew of new software has made it easier than ever to create data visualizations from scratch. The downside? It has led to more prescriptive design. Take D3. It's a JavaScript library that helps turn information into any number of visual frameworks...Beyond D3... Tableau is the crow…
" Top tasks are the small set of tasks ... that matter most to your customers. Make these tasks work well, and you’ll be on the right track. Get them wrong, and chances are you’ll lose the customer. Top Tasks Management is a model that says: “Focus on what really matters (the top tasks) and defocus on what matters less (the tiny tasks).” Tiny ta…
"Google is now clearly marking websites in mobile search results that it considers mobile friendly and if that tag isn’t getting displayed around your content, your website may see a drop in mobile traffic. Responsive design is definitely the way to go but will that be enough. How do you confirm if your web pages are considered mobile friendly by…
"From the responsive layouts to the improved APIs ... we’ve reimagined every aspect of the WIRED experience... I want to walk you through our thinking on the new site—to tell you about the technology and design innovations that make this iteration of WIRED possible. We settled on a card-based motif for both its flexibility and configurability..…
"Newsrooms don't need large budgets for analyzing data--they can easily access basic data tools that are free or inexpensive." - Drilling Down: A Quick Guide to Free and Inexpensive Data Tools | Global Investigative Journalism Network
"We are currently witnessing a re-architecture of the web, away from pages and destinations, towards completely personalised experiences built on an aggregation of many individual pieces of content ... the result of the rise of mobile technologies... from many pages of content linked together, towards individual pieces of content aggregated togeth…
A fun interactive setting out the 'ideal team & process' required for building interactives. Rarely seen in real life, sadly. - One Approach Leading Interactive Expeditions: Eric Cade Schoenborn | Creative Director | Knight Foundation
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